Since hair retains moisture from the air, in dry conditions like California winters, a significant amoust of moisture evaporates from the hair, leading to parched strands and rough texture. A simple remedy is to dry your hair with a hair dryer promptly after washing. Many people mistakenly believe that using a hairdyer will further dry out their hair, but leaving the hair to air dry actually weakens its protective functions, making it vulnerable to dryness. Even if you’re not styling hair, it’s essential to thoroughly dry it. Another crucial element is to use a hydrating shampoo and hair mask. The CRES Lishe Moisture series is my top choice. Additionally, using a leave-in treatment like Doux Luna or Stella before drying your hair further protects your hair from dryness. Giving your hair adequate hydration and oils is the key to maintaining gorgeous hair.