Long-lasting Hair Color by SARA
02.13.2025

If you want to keep your hair color looking fresh for longer, choosing the right shade and proper aftercare are key! Some colors fade faster than others—ash and beige tones tend to wash out quickly, while brown shades and darker tones last much longer. Colors with red undertones also tend to hold up well over time.
Daily hair care plays a huge role in maintaining color. Avoid washing your hair for the first 72 hours after coloring, as this is when the color is setting. When you do wash it, make sure to use a color-safe shampoo and conditioner to prevent fading.
UV rays and heat damage can also cause your color to fade, so it's a good idea to use a UV protection spray when going outside. With the right care, you can enjoy your beautiful hair color for much longer!